Oracle praises business VoIP

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December 21, 2011 | Callum Douglas - Byrnes

International computing and technology group, Oracle, has revealed that full adoption of business VoIP (voice over internet protocol) has been one of the key factors in helping to expand its business further.

The organisation says that giving all business phone systems throughout the organisation over to business VoIP was one of several successful strategies introduced to help make the group both more productive and more efficient.

The amalgam of radical changes in the organisation, which also included a consolidation of its data centres and a centralising of its finance departments, has, it claims, helped put it in a stronger position when seeking to acquire new businesses.

Speaking at the UK Oracle User Group conference in Birmingham, Mark Sunday, the group’s CIO and senior vice president, said that adoption of business VoIP had been selected to help standardise, simplify, and centralise its operations:

“I believe that cleaning our house…was not just the enabler, we fundamentally couldn’t have done it without it.”

Now, he said, efficiency measures such as business VoIP adoption had ‘made it so easy’ to effect company acquisitions:

“When we acquire a company, it will just come in. You will be assimilated…resistance is futile.”

Sunday also referred to ‘dramatic’ savings that had resulted from the organisation’s standardisation and efficiency programme.

Oracle’s positive experiences with business VoIP reflect those often claimed by other businesses, both large and small.

Business VoIP, and internet protocol (IP) telephony in general, have been credited on many occasions with helping companies operate more efficiently and competitively.

Whether IP telephony is secured through in-house investment in specialist equipment, or via the less financially onerous services of a remote host business VoIP provider or VoIP reseller, the technology has been shown to facilitate more straightforward and effective management of business phone systems; improved communications between staff and customers; and, in many cases, lower phone costs.

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